behind the "Lost" logo lies one of the many "Lost" easter eggs

Marvel and "Lost" fans unite!

Marvel Comics and the hit ABC television series have joined forces in a new, breakthrough promotional campaign featuring a number of "Lost" easter eggs sprinkled throughout a wide variety of Marvel's January titles including UNCANNY X-MEN #494, INCREDIBLE HERCULES #113, THUNDERBOLTS #118 and WOLVERINE: ORIGINS #21, on sale now.

It won't always be easy to spot them, though, so it's time for Marvel and "Lost" fans to break out their best scavenger tools and go a'hunting. You may have recognized an Oceanic Airlines logo or two in the background, but that's not all—believe us. Be sure to keep a keen eye out for so many more goodies.

"This is an incredibly innovative way for ABC to generate interest and excitement for the show's upcoming premiere," says Michael Pasciullo, Vice President Merchandising & Communications for Marvel Entertainment. "We were able to seamlessly integrate these elements from the "Lost" world into the books in a way that does not take away from the stories but adds some fun and intrigue for both our readers and fans of the show as well."

ABC's hit show and Marvel Entertainment previously crossed paths when Damon Lindelof, co-creator and executive-producer of "Lost," wrote stories for the House of Ideas. This latest collaboration leads up to the fourth season premiere of "Lost" on January 31, an event fans have been anxiously anticipating since last May's shocking third season finale.

Check out the full list of comics that contain "Lost" references below!

AMAZING SPIDER-MAN #548
AVENGERS: THE INITIATIVE #9
CABLE & DEADPOOL #49
CAPTAIN AMERICA #34

behind the "Lost" logo lies one of the many "Lost" easter eggs

CAPTAIN AMERICA: THE CHOSEN #6
DAREDEVIL #104
FANTASTIC FOUR #553
HOUSE OF M: AVENGERS #4
INCREDIBLE HERCULES #113
MIGHTY AVENGERS #8
NEW AVENGERS ANNUAL #2
NEW X-MEN #46
SHE-HULK #25
SPIDER-MAN: SWING SHIFT DIRECTOR'S CUT ONE-SHOT
SPIDER-MAN: WITH GREAT POWER… #1
THUNDERBOLTS #118
ULTIMATE IRON MAN II #2
ULTIMATE SPIDER-MAN #118
ULTIMATE X-MEN #90
UNCANNY X-MEN #494
WHAT IF? SPIDER-MAN VS. WOLVERINE
WOLVERINE: ORIGINS #21
WWH AFTERSMASH: DAMAGE CONTROL #1
WWH AFTERSMASH: WARBOUND #2
X-MEN: EMPEROR VULCAN #5

Visit your local comic shops to find these Marvel titles—available all throughout January. Find the nearest comic shop here. Season four of "Lost" premieres Thursday, January 31, (9:00 p.m./ET).

About Lost
With only 48 original episodes left until the final episode airs in 2010, this season truly is the beginning of the end, with the promise of rescue at hand. Jack has radioed a freighter stationed somewhere off the island. But when it's disclosed that Charlie's dying warning was that these people may not be who they say they are, the castaways are split as to what to do. Jack is convinced that the freighter people are there to rescue them, while Locke is not. A split occurs among the survivors. Who is on the freighter? What was the significance of the flash-forward showing Jack and Kate off the island at some point in the future? What will the consequences be when the characters once again encounter Michael, who seemingly escaped the island after murdering two of the survivors? These are some of the questions "Lost" will explore during the action-packed fourth season.

The band of friends, family, enemies and strangers must continue to work together against the cruel weather and harsh terrain if they want to stay alive. But as they have discovered during their 90-plus days on the island, danger and mystery loom behind every corner, and those they thought could be trusted may turn against them. Even heroes have secrets.

"Lost" stars Naveen Andrews as Sayid, Henry Ian Cusick as Desmond, Emilie de Ravin as Claire, Michael Emerson as Ben, Matthew Fox as Jack, Jorge Garcia as Hurley, Josh Holloway as Sawyer, Daniel Dae Kim as Jin, Yunjin Kim as Sun, Evangeline Lilly as Kate, Elizabeth Mitchell as Juliet, Terry O'Quinn as Locke and Harold Perrineau as Michael.

"Lost" was created by Jeffrey Lieber and J.J. Abrams & Damon Lindelof. Abrams, Lindelof, Bryan Burk, Jack Bender and Carlton Cuse serve as executive producers. "Lost," which is filmed entirely on location in Hawaii and premiered on September 22, 2004, is from ABC Studios.