Project PK

Marvel Characters to Power Up SmileGate’s 'PK Project' Game in Asia

First details on the strategic partnership between Marvel and SmileGate in Asia.

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Rob Steffens, GM of Marvel Studios with John Chi, EVP of SmileGate

SmileGate has super-powered the appeal of its "PK Project" – a spectacular and stylish new MOBA (Multiplayer Online Battle Arena) game with dynamic battle action – by announcing the inclusion of popular characters from Marvel Entertainment.  Pop-culture icons such as Spider-Man, Iron Man, the Hulk and more will join the battle along with mythical and historical heroes as part of the game to be launched in 2014 in Asia.

"The worldwide appeal of Marvel characters is undeniable, and we can't wait for players to experience them in 'PK Project,'" said Victor Lu, Producer of PK Project for SmileGate. "Mixing in Marvel Super Heroes and Super Villains to our already eclectic game world provides for a fascinating dynamic between characters."

"What we’ve seen of 'PK Project' is very impressive, and further solidifies SmileGate’s reputation as one of Asia’s best up-and-coming developers," said TQ Jefferson, VP of Games Production for Marvel Entertainment. "We’re honored to have Marvel characters play a role in what we’re sure will be a huge hit."

The inclusion of Marvel characters to "PK Project" marks the beginning of a strategic partnership between SmileGate and Marvel that both companies expect to become more collaborative over time.

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years.  Marvel utilizes its character franchises in entertainment, licensing and publishing.  For more information visit www.marvel.com

About SmileGate

Founded in 2002, SmileGate is a South Korea-based online video game developer dedicated to delivering entertaining, innovative and exciting free-to-play games. World-renowned as the creator of "CrossFire," one of the most-played First Person Shooter (FPS) titles, SmileGate can be found in more than 60 countries thanks to the Company’s focus on creating community-centric virtual worlds with a lasting, broad, global appeal. SmileGate continues to push the barriers of PC-based online game design in multiple genres, from Casual to E-Sports to Action Real Time Strategy and beyond. As one of the fastest-growing video game developers in the world, SmileGate has recently extended its core business beyond the PC platform to include mobile gaming and a burgeoning global free-to-play game publishing division. Driven by a passion to creative game design, strong market intelligence and a proven business model, SmileGate is poised to become the global leader in free-to-play games. 

For more information about SmileGate, its mission or its high-quality free-to-play titles, please visit http://www.smilegate.com.

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